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Free 1Z0-1032-25 Exam Questions with First Attempt Pass Assurance

Question 1

You want to use Responsys SMS that invites recipients to click a link to a web form to register for a

special event. You wish to measure clicks and form submissions (conversions).

Which four steps should you perform to make this possible? (Choose four.)

Options :

A : You must purchase Premium tracking in order to support link tracking in Responsys.

B : You must select a Responsys link table with the link names and URLs to be used in the SMS message.

C : In the SMS campaign message designer, enable conversion tracking.

D : You must supply a short URL, so you can use bit.ly to shorten links that you wish to use in your text message.

E : In the SMS campaign message designer, you must enable link tracking for the campaign.

Answer: A,B,C,D

Question 2

You want to access cart and browse abandonment events on your ecommerce website and launch

personalized retargeting marketing programs to your known users.

How can you use Rapid Retargeter to capture and expose the events in Responsys in order to

accomplish this?

Options :

A :

Pass the event data into a Responsys supplemental table near real time with an API call. Backend

tables are then automatically updated, so you can use Filter Designer for targeting.

B :

Write the event data into external tables. Batch upload the data into a Responsys supplemental

table via Connect every hour and then use SQL to pull data for personalization.

C :

Capture the events and use an API to write them into profile extension tables in the client's

Responsys account and then use SQL to pull data for personalization.

D :

After your website is correctly tagged, use the Interaction Events to enter your contacts into a

Program and pass key visitor data as Program Entry Variables.

Answer: A

Question 3

You are planning an integration of Salesforce.com and Responsys. You navigate to the Account

Administration screen to configure the access to Salesforce.com, but the configuration options are

not available.

What is the reason for this?

Options :

A :

You need to work with Salesforce.com technical resources to configure the gateway to Responsys

from within the Salesforce.com application.

B :

You need to create a new user specifically for Responsys from within the Salesforce.com

application.

C :

Responsys Customer Support must first enable the Salesforce integration functionality before the

Account Administrator can configure the access between Salesforce.com and Responsys.

D :

You must first create a new Salesforce Connect job to enable the automated data feed between

the Salesforce.com and Responsys contacts lists.

Answer: C

Question 4

You discovered that your main competitor's employees are subscribed to receive your promotional

campaigns directly to their work email addresses.

What should you do in Responsys to prevent your campaigns from being sent to the work email

addresses of the competitor's employees, although this is not a complete solution?

Options :

A : Create a Non-Competitor Program using Program Designer.

B : Periodically run the scrub utility and delete all email addresses from your competitor-s domain.

C :

Search the list for the domain name of the competitor and select the block option for each user

that is found.

D :

In the Account Admin screen, select Define email domain rules and create an audience exclusion

by entering the competitor-s domain name.

Answer: B

Question 5

You uploaded into the Responsys Content Library an HTML document and three subdocuments

personalized with the member level of the subscriber. When you validate the campaign, you get this

error: "Email Message preview failed because of template execution runtime error, detailed error:

property MEMBER_LEVEL for datasource CONTACTS is not defined in the datasources."

How should you correct this error?

Options :

A :

Open each HTML document in the package and declare the MEMBER_LEVEL field by using the RPL

directive<#field> in every document. Then reupload the documents into the Content Library.

B :

You did not select the MEMBER_LEVEL column from the CONTACTS database. In the Datasources

Section in the Campaign workbook, select the MEMBER_LEVEL field and make sure the alias matches

what is in the HTML code. Responsys will now be able to insert values for that column at run time.

C : The MEMBER_LEVEL field is a Responsys reserved word and cannot be used for personalization.

D :

The HTML coder didn't include the <#data> directive and declare the CONTACTS data source in

each document. Enter this into each document, and the error should now be resolved.

Answer: B

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